BioChemGame Lab

Women’s fashion brand NATURAL BEAUTY BASIC has selected electro-pop group Perfume to appear in their fall television commercial. The new commercial will use their upcoming November 10th single, “Nee“, as the theme for the advertisement.

Perfume teamed up with NATURAL BEAUTY BASIC back in March as well, lending their “Natural ni Koishite” song to their television advertisements. This will be a continuation of that commercial, and it will start to air on October 6th. The clothing they wear in the CM will be debuted in NATURAL BEAUTY BASIC stores across Japan on the same day.

The NATURAL BEAUTY BASIC official site also launched a special corner called, “Perfume360° Catalogue”, where people interested in the clothing the trio wears can check out the outfits online. They can click through outfits on 3D images of the girls, plus this area will also stream the CM prior to its television broadcast.

Fans can check out Perfume’s 3D models here: http://perfume.naturalbeautybasic.com/

Additionally, here is the old March CM for NATURAL BEAUTY BASIC with Perfume.